Well if you're talking seeding then it does matter. If a middle of the pack team from the America East were to win the Tournament, they would be a lock for 16 seed in the NCAA Tournament. If a team like Stony Brook were to only lose one conference game and hold a top 100 RPI then they would probably nab a 14 seed. Playing a 3 seed is a lot different than playing a 1 seed. A 3 seed has lost to a 14 seed fifteen times, a 1 seed has never lost. Big difference.